From TV star to farming advocate: How Catherine Kiboi is helping CABI Academy reach a new audience

Actor and influencer Catherine Kiboi in her kitchen garden
Actor Catherine Kiboi is helping a new audience benefit from CABI’s online learning platform. CABI Academy is an important learning resource for a diverse range of users. For smallholder farmers, it offers a chance to gain specialized knowledge and practical skills that enhance their farming practices and improve crop yields.
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South Sudan farmers to benefit from country-specific extension content

Workshop participants looking at the PlantwisePlus Factsheets app
CABI organized a five-day digital and in-country content creation workshop in Juba, South Sudan. The writeshop was an opportunity to introduce the PlantwisePlus digital learning and decision-making tools and build capacity for national stakeholders in developing country-specific extension materials for farmers.  
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Digital tools promotion roadmap created with stakeholders in Kenya’s Nakuru County

Advisor using a tablet while speaking to a farmer
Digital tools can benefit farmers and those in agricultural advisory services. CABI envisions a world in which digital innovation magnifies agricultural and environmental development impact. Through the creation and application of digital technologies, CABI brings science-based agricultural knowledge to millions of smallholder farmers, helping them increase their yields sustainably.
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