How Social and Behaviour Change Communication is changing pesticide use in Pakistan
Social and Behaviour Change Communication is helping farmers in Pakistan adopt safer pesticide practices, reducing health risks and improving decision-making across farming communities.
Rooting out parthenium: A milestone moment for sustainable weed management in Pakistan
Parthenium hysterophorus, commonly known as parthenium or “famine weed”, is one of Pakistan’s most damaging invasive species. It spreads aggressively, suppresses crop productivity, threatens grazing lands, impacts biodiversity, and poses serious health risks to humans and livestock. Over the past decade, CABI has led a comprehensive, science-based campaign to address this threat. Now, as the…