The power of street theatre – a novel approach to sharing farming know-howÂ
Agriculture is the backbone of Pakistan’s economy. However, many farmers lack access to crucial knowledge about sustainable practices. This is especially true for women. While women form around 66% of the agricultural workforce in Pakistan, they receive a fraction of the extension advice. This poses a challenge when it comes to pesticide risk reduction. In…
Pakistan launches agri-journalist forum to promote sustainable farming
Pakistan’s media has taken a significant step towards raising awareness on pesticide risks and sustainable farming with the launch of the country’s first Agri-journalist forum. It came alongside a series of media interventions and awareness raising activities led by CABI’s PlantwisePlus programme. The forum aims to strengthen the flow of knowledge on sustainable farming and…